Tags:: public
Inconsequential bits of information that make no impact to your life.
Dross is the junk food of an information diet.
Example:
What the Kardashians are wearing this week,
Meme's that don't make you laugh or think
Dross dressed up as something important is a mainstay of the news eg. What Trump said about someone this morning.
It used to belong on the pags of a tabloid magazine - but this low effort content gets the most clicks. And clicks generate revenue - so it increases.
Incentives drive actions
If you're not paying - you're not the customer
A type of rabbit hole but most often not leading to any useful information. Just a sea of dross